"Electronic Arts announced today that model and actress, Josie Maran, will star in Need for Speed(TM) Most Wanted launching in November 2005. EA has created a new process that takes Hi-Definition footage of live actors and converts them into synthetic-looking videogame characters. This revolutionary new process delivers never-before-seen character, motion and facial fidelity with seamless integration into true 3D game environments." (26/07/05)
That is SO COOL.
Here's a pic: